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From Press Release to Short-Form Video

Turn your news into a short brand video.

A 90-second brand reel cut from your press release. Standalone, or paired with a longer on-camera conversation — a Brand Highlight or Brand Spotlight — hosted by independent journalists Sean Martin or Marco Ciappelli.

Need something different? Schedule a call to discuss your specific needs

Step 1 · Choose your reel

Pick what fits the moment.

The reel alone. Or reel + real — a conversation with a journalist who actually understands your space, giving the announcement room to breathe and a credible voice behind it.

Landscape Reels

For LinkedIn, YouTube, web

Vertical Reels

For Shorts, Reels, TikTok

Highlights & Spotlights

With Sean Martin or Marco Ciappelli

Step 2 · Tell us about the news

The story behind the reel.

Drop the press release link below. Optional fields help us match the tone and add specifics. Your form data is sent to us when you check out.

Host preference

Who should host the conversation?

The press release itself, ideally hosted on the company's own newsroom or press page. This becomes the video's narrative — its claims, structure, and key imagery come from here. If the release is only on a wire service (PR Newswire, BusinessWire), that works. Avoid linking to news articles about the release — those carry the journalist's framing, not the company's.

The website of the company the news is about. If you're a PR firm or agency booking on behalf of a client, this is the client's homepage — not your agency's. We pull brand colors, logo, and typography from this page to style the video to match the company's visual identity.

Specific guidance about what to highlight or what to avoid. Be concrete — "feature the CEO quote about market timing" is useful; "make it punchy" is not. Leave blank if you don't have strong preferences; we'll make editorial choices from the press release.

0/300

Your organization — the company you work for, or the agency if you're booking for a client.

When does the news go live? Standard reel turnaround is ~72 hours from order. Add rush delivery below if you need it sooner.

Your selection — Choose a product above —

Step 3 · Payment

Secure checkout

Payment is processed by Stripe. No card details ever touch our servers.

Order received

Got it. We're on it.

We've got the news, your details, and your payment. A confirmation email is on the way. We'll be in touch shortly to confirm production timing.